Global Sisters Impact

Since Global Sisters began we have:

Supported

5,511

Women

Facilitated

$3.6m+

pro bono support for our sisters, from corporates and businesses

2022 Impact Snapshot

The following provides a summary of our impact from 1 April 21- 31 March 2022. Read more about our impact and evaluation methodology in our 2022 Impact report here 

Global Sisters exists to make business possible for women nationwide. Our purpose is to unlock women’s potential and support them to overcome any barriers so they can create their own employment via micro business and improve their long-term economic security.

In April 2022, Global Sisters conducted an in-depth Impact Evaluation to measure our direct impact on Sisters, the diverse women Global Sisters supports across Australia. Our impact data shows that Sisters are progressing through the stages of our Impact Roadmap (see interactive diagram below), from overcoming barriers to starting their business toward achieving long-term economic security for themselves and their families. 

Our evaluation showed that after six months or more with Global Sisters, the overwhelming majority of Sisters are participating economically and generating their own income

Improving business acumen

Launching new businesses

Transitioning from government income support

Increasing their financial resilience

Creating a financial buffer to weather economic shocks

Creating new jobs by employing others

The Ripple Effect

Extensive external data and academic research show that when you support one woman, this ripples out to positively impact others in their family and community. Our data demonstrate that this is true for our Sisters through the impact of their business income, empowerment, and ethical business practices.

Hover above the stages of the interactive Global Sisters Impact Roadmap and read the information below to learn about the barriers our Sisters are overcoming and the impact of Global Sisters on each stage in a Sister’s journey to long-term economic security.  Our 2022 Impact Report provides a more extensive overview of our impact. View the 2022 Impact Report here.

Our research1 shows that the top four barriers to women starting a business are:
  • Lack of confidence
  • Lack of connection and support
  • Lack of business skills and acumen
  • Financial barriers
After six months or more of engaging with Global Sisters, 79% of Sisters have launched or are growing their business. 67% of these Sisters did not have a business before joining Global Sisters

Global Sisters enabled over $1,000,000 in pro bono business support directly to our Sisters.
72% of our Sisters are earning a business income after six months or more with Global Sisters.
For Sisters who have been with Global Sisters for six months or more and have started earning a business income, $1162 is the average monthly business income
15% of Sisters surveyed are earning more than $2000 monthly business income
43% of Sister respondents who were on government support when they started with Global Sisters have decreased or ended their reliance on government support completely.17% increase in Sisters who have household savings of three months or more
23% increase in Sisters who can raise $2000 if needed in an emergency
198 Sister businesses have hired employees in the last year, with 436 new jobs createdSisters have reinvested $9.1 million of business income into their families and community in the last year alone

Our research shows that the top four barriers to women starting a business are:

Lack of confidence

Lack of connection & support

Lack of business skills and acumen

Financial barriers

Our findings show significant improvement in Sister’s quality of life with Global Sisters roadmap of support:

Economic Participation
/Job Pathway

After six months or more with Global Sisters, 71% of Sisters surveyed agree or strongly agree they now have the skills and knowledge to run a business 

48% of female entrepreneurs lack guidance from competent and experienced advisors. However, in the last year, Global Sisters connected 295 women with experienced business coaches, mentors and coaches and enabled over $1,000,000 in pro bono business support directly to our Sisters.

After six months or more of engaging with GS, 79% of Sisters have launched or are growing their business. 67% of these Sisters did not have a business before joining Global Sisters

Job Creation

Women are more likely to be underemployed than men in Australia (10.3% compared to 8.5%) and therefore are less likely to have adequate income to stay above the poverty line However, 72% of our Sisters are earning a business income after six months or more with Global Sisters, with an average of $1162 per month for these sisters. This income can supplement or replace other household income to increase household economic security.

There are over 548,000 unemployed people in Australia, and in the last year, we estimate through hiring employees our Sister businesses have created 436 new jobs in the last year, often targeted at women and people experiencing vulnerability.

Job & Income Sustained

After six months or more with Global Sisters, Sisters who have started earning a business income are now earning an average of $1162 a month from their business.  For some of our Sisters, this is progress towards achieving a full-time income from their business. For others (42% based on a 2020 survey), this achieves their business goal of providing an income to supplement other household income.

15% of Sisters surveyed are earning more than $2000 monthly business income

Welfare & Other Dependence Reduced/Eliminated

There are 437k women receiving Job Seeker payments  in Australia; however, after six months or more with Global Sisters, sisters earning a business income are receiving an average business income of $1162 a month, which is almost equal to Job Seeker, and can therefore transition off government income support payments.  43% of Sisters respondents who were on government support when they started with Global Sisters have decreased or ended their reliance on government support completely.

15% of Sisters surveyed are earning more than $2000 monthly business income

Employ Others

There are over 548,000 unemployed people in Australia. In the last year, we estimate 198 Sister businesses have hired employees in the last year, with 436 new jobs created, often targeted at women and people experiencing vulnerability.

Women’s financial inclusion and assets

Two indicators of financial resilience are the amounts a person has in superannuation and savings. In 2015–16, the median superannuation balance at, or approaching, 55–64 years for women was $96,000, considerably lower than $166,300 for men. Additionally,  62% of our Sisters have insufficient savings (no savings or savings of less than two months household income) when joining Global Sisters. However, after six months or more with Global Sisters, there is a:

17% increase in Sisters who have household savings of three months or more

23% increase in Sisters who can raise $2000 if needed in an emergency

Long-term economic security
and macro ripple effect

1 in 10 Australians don’t have access to $2000 in an emergency

but for our Sisters, often women experiencing vulnerability, this is significantly higher.  56% of our Sisters are unsure whether they could raise this money if needed before they joined Global Sisters. However, after six months or more with Global Sisters, this percentage decreases by 22%.

11.8% of the population, including 750,000 children, were living in poverty in early 2022. Based on research and our data sample, we estimate our Sisters have reinvested $9.1 million of business income into their families and community in the last year alone, most of which are experiencing poverty or vulnerability. (see here for our methodology for this estimation- Kirsty pls, link to box with explanation under the ‘influence’ heading at the end of this doc’

165 businesses are selling on The Global Sisters Marketplace that meets Global Sister’s good business ethical criteria 

Older women are the fastest-growing group at risk of homelessness in Australia, with a 40% increase in older women sleeping rough between 2006- 2016. However, after six months or more with Global Sisters, women over 50 are 29% more likely to have access to an emergency fund and 77% are now earning income from their business. Of these Sisters earning a business income earn an average of $745 business income per month to supplement and eventually replace their current income. This is three times higher than their business income before starting with Global Sisters.

Who are our Sisters in 2021/2022?

Our Intended Impact

Through our discovery research we have developed six impact domains. Supporting women in each of these six domains leads to our ultimate goal of women achieving long-term economic security for themselves and their families. These six domains are summarised in the six pieces of the ‘Impact Domain’ diagram below.

Impact against our six impact domains in 2021/2022

Business Acumen

Making Business Possible

Global Sisters’ support significantly impacts our Sisters’ understanding of the Australian business landscape and their knowledge of running and growing businesses. This learning does not happen at a point in time; instead, knowledge continues to build and increase as they progress through Sister School, our coaching programs, business meet-ups and presentations from business experts and ongoing engagement with our Sister Facebook Community.

Between 1 April 2021 and 31 March 2022:

251
Sisters completed our Sister School

144
Sisters completed our
First 10 Customers Program

63
Sisters engaged in our
Industry Circles Program

71%
of Sisters who have engaged with Global Sisters for at least six months agree/strongly agree that they have the skills and knowledge to run a business (up 20% compared to when Sisters started)

Enterprise

Business Developing

Through the provision of tailored business education and solid networks and support, Global Sisters is making business possible for our Sisters.

After six months or more of engaging with GS:

79% of Sisters have launched or are growing their business
67% of these Sisters did not have a business when they started with GS
16% of these Sisters are in the growth stage currently
67% of Sisters plan to be in the growth stage in three months

Sisters are setting themselves up for success by developing robust business plans, e-commerce platforms and social media channels for their businesses.

87% of Sister respondents have finalised or almost finalised a business plan after six months or more with Global Sisters
99% of our Sisters have social media channels for their business
90% of sister respondents have or are currently developing online sales channels

Sisters are hiring employees and creating jobs:

198 sister businesses have hired employees in the last year
436 new jobs were created through Sister businesses

 

Financial Resilience & Wellbeing

Increased Income

Global Sisters is successfully supporting women to increase their financial resilience and progress towards building long-term economic security for themselves and their families.

After six months or more with Global Sisters, Sisters are more likely to:

Earn a regular business income

72% of Sisters surveyed are earning an income from their business (21% increase compared when Sisters started)
$1162 is the average monthly business income for Sisters whose businesses have started bringing in income

Transition off government support payment

43% of Sisters surveyed who were on government support when they started with GS have decreased or ended their reliance on government support completely

Have financial security to weather a crisis

Sisters who have at least three months of household income have increased by 17% compared to the when Sisters started
54% of Sisters can raise $2000 if needed in an emergency (23% increase compared to when Sisters started)

Empowerment

Confidence

At Global Sisters, empowerment for our Sisters means they perceive themselves as businesswomen with dignity, freedom and choice. The Global Sisters community is providing our Sisters with newfound confidence and changing their perceptions of themselves and their hope for the future.

After six months or more with Global Sisters, we see significant increases in Sisters’ confidence in their skills and abilities as businesswomen.

74% are fairly/very confident in their ability to work under stress (45% increase compared to when Sisters started with Global Sisters)
83% are fairly/very confident in their ability to come up with ideas (35% increase compared to when Sisters started with Global Sisters)
46% are fairly/very confident in their ability to employ and train staff. This is almost double the % of Sisters reporting this when they started with Global Sisters
73%
are fairly/very confident in their ability to develop and maintain business relationships (41% increase compared to when Sisters started with Global Sisters)
63% are fairly/very confident in their ability to see new opportunities for their service or product (44% increase compared to when Sisters started with Global Sisters)

 

Influence

Sister Leadership

Based on this research and findings from our 2021/22 evaluation we can confidently estimate that over

$9.1
Million
This figure is based on evaluation data of 132 surveyed Sisters.  This data shows that the average income is $772 (including Sisters who aren't yet earning an income).  Therefore we can extrapolate these findings for our 1101 engaged Sisters throughout this period, assuming a 90% reinvestment rate based on external research, to estimate $9.1 million.)

of business income has been reinvested back into our Sister’s families and communities between 1 April 2021- 31 March 2022.

Our Sisters are also contributing positively by running their businesses, with 

165 Sister
businesses

selling on the Global Sisters Marketplace that meet our good business ethical criteria.

Connection

Inclusive Community & Powerful Networks

Global Sisters is connecting women to business and support networks that women entrepreneurs often lack when they are starting out.

Global Sisters connect
265
Sisters with specialist coaches for ongoing and point-in-time support

539
Sisters joined our closed Sister Facebook Community, bringing our total members to 1652 Sisters

136
Sisters participated in our sister pitch events, pitching their business to a panel of experts who provided guidance and offers of support

As a result

$1 million
of pro bono support from corporates and businesses was provided to our Sisters

The % of Sisters reporting that they have the networks and community they need to lead their business
doubled
after six months or more engagement with Global Sisters (compared to the % of Sisters reporting this when they started with GS)

Global Sisters 2021/2022 Impact Evaluation and impact data was possible thanks to the support of the Australian Government Department of Social Services.

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